| Guy Hughes-Wilson, Vice President of Sales – Western Europe from BBC Worldwide is keynote speaker for ACI’s MENA CMO Conference: Championing Digital Ecosystems, scheduled for the 15th to 16th May 2017 in Dubai, UAE. Guy is the true definition of a modern marketer who is responsible for commercial revenues across all BBC platforms; (TV, online, app and mobile) for clients in Western Europe, and for leading the sales teams based in London and Paris. In the 2014/2015 year, Guy delivered 55% of the annual revenue growth. Guy operates most effectively as a creative strategist – working with commercial partners to achieve breakthroughs for their brands by exploiting the BBC’s world class content creation capabilities, global audiences, and distribution across all platforms. Catch Guy’s highly impactful presentation on ‘The Science of Engagement’ which is based on a BBC research that looks at the true responses that people have when looking at content (through facial coding techniques which tracks muscles in people’s faces to know their feelings) and what lessons does that give the 21st century marketer on creating engaging content. Do not miss this opportunity to be a part of this prestigious regional gathering of marketing leaders! Middle East and North Africa CMO Conference, themed “Championing Digital Ecosystems”addresses all the issues a modern marketer faces. Tailored specifically with you in mind, this 2-day conference will raise the benchmark for marketers in the region. It will help you develop versatility in your role and responsibilities to become nothing but the best within your industry. Achieve your targets quicker than ever before through practical insights and realistic case studies and be assured that 2017 will be your year.
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Conference Speakers Include:
For more information or to register your attendance with an exclusive offer please contact Adam Kowalewski onadam@acieu.net Register before 28th February 2017 for only £1,275 instead of £1,595 The rate includes 2 day attendance, access to speakers’ presentations, lunches and networking opportunities as well as documentation from the event.
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