Why You MUST Pay Attention to Social Media to Survive

Thanks to Eric Qualman and our friends at Johnson Controls for this awesome video. This was part of the session Johnson Controls did on Socail Media Marketing at the 2013 Johnson Controls Business Conference. You might also be interested in the on going series Using Social Media in the HVAC Industry. Using Social Media in the HVAC Controls Industry explores ways in which we can use and adapt to these changes. If you would like to join the conversation reach out to us in comments, or follow us on twitter ( @ericstromquist @kensmyers) and we will connect.