Created by Tony Fadell, who designed the hardware for the Apple IPOD, the Nest energy saving thermostat ( yes I realize that it is technically not a programmable thermostat ) could completely change the residential thermostat market forever.
As you can see in this video, the NEST is absolutely gorgeous! With it’s unique energy saving artificial intelligence a home owner does not even have to program the thermostat to save energy.
Update March 27, 2013.After reading this post make sure to click here to check out the latest development in thermostats.
I believe that NEST has truly created an amazing thermostat!
Our team has installed, tested, and sold both the Ecobee and Honeywell Prestige thermostats which serve the same market that Nest is pursuing. The Ecobee programmable thermostat controls our Florida office and we have two Honeywell Prestige programmable thermostats controlling our Atlanta office. Both of these programmable thermostats have proven to be reliable and easy to use. The Ecobee has a great web interface and a beautiful color display on the thermostat. The Honeywell Prestige is a very cost effective way to communicate remotely via the web. The Honeywell also has the ability to be packaged into a whole home system through their robust RedLink wireless network.
I am very interested to get my hands on a Nest thermostat and see how they compare with proven technology.
Here is were I think the folks at Nest might have missed the boat. They are selling this product directly to the home owner and through Best Buy. That is right Best Buy.
Not that I have anything against Best Buy, I buy lots of electronics from Best Buy they are an amazing company. But buying a thermostat from Best Buy?
Any good HVAC contractor or HVAC equipment distributor will tell you that an energy saving thermostat is only as good as the equipment is maintained and the thermostat installation. Granted the folks at Nest have created a great “do it yourself” installation video, but who are homeowners going to call when they are not seeing the energy savings they are expecting because the HVAC unit is not functioning properly, or the filters have not been changed, or the unit does not start ? Best Buy?
If Nest wants to be successful they need a qualified network of HVAC professionals to provide support after the thermostat sale. I urge them to reach out to the traditional HVAC distribution network.
Have HVAC distributors put the Nest thermostats in their local inventories and let these distributors promote this amazing thermostat to their local contractor networks and have these local contractors promote, install and service the Nest thermostats to their customers: the homeowners.
Be sure to read this post on the Nest. The Good, The Bad, and The Ugly.
Bypassing the HVAC distributor and contractors to sell directly to the homeowners in this industry is not the way to be successful with a new product, no matter how great the product. Given the strong proven product offering by both Ecobee and Honeywell if Nest does not reach out to the HVAC distribution network they might not get the support necessary to build a sustainable business.
HVAC contractors and distributors please click yes or no to the poll question: Will you promote a product that bypasses you and goes straight to the homeowner?