Why is one building automation controls solution chosen over another? While many may assume it’s primarily based on price or product quality, it’s worth contemplating
Great thoughts from Marc Petock: Has Customer Service for All Our Great Technology Caught Up? By Marc Petock As a follow up to my August
Your Brand and Customer Service By Marc Petock While there are many factors that go in in making a brand successful, and contribute to its
The Marketing Wisdom of Marc Petock By, Marc Petock Let me go ahead and answer that, YES. Back in my early days, it was imparted
Marketing magic from Marc Petock Wish I Had Done That One As an elder marketing statesman now, I am often asked what have been some
Leveraging Vision, Capacity, and Reach: How to Dominate HVAC and Building Automation Controls In the world of entrepreneurship, three essential elements drive successful enterprises: Vision,
The Importance of Communications in Sales & Marketing for the HVAC and Building Automation Controls Professional Insights from Marc Petock In the absence of effective
As a business owner or marketer in the HVAC and Smart Building Control Industry, you know that creating the right marketing message can make all
I am absolutely thrilled to announce the relaunch of the ControlTrends website, now featuring a fresh new look and a host of incredible updates. We’ve
In today’s business world we are all in sales even though we may not have “sales” as part of our titles or imprinted on our
